are required for
- reduced barriers to preparing investments
by optimal preparation of environmental permit procedures - carefully targeted PR and marketing
by specific target group orientation - sustainable PR and marketing success
by optimum placement of products and services - optimum and proactive use of the positive image
by positive change of image combined with an increase in value - the role of pioneer in the sector
- employee motivation
by
- integrating concerns relating to nature, the environment and
climate protection (‚Greening‘) - implementing ethical values for repositioning within society
